United States Starter Feed Market to Reach $11.39 Billion

Starter Feed Market

Leander, Texas and Tokyo, Japan – Nov.24.2025
As per DataM intelligence research report” Global Starter Feed Market reached US$ 25.42 billion in 2022 and is expected to reach US$ 37.98 billion by 2030, growing with a CAGR of 5.15% during the forecast period 2023-2030.” Growing livestock populations and the need for early nutrition efficiency are propelling demand for high-quality starter feeds.

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United States: Recent Industry Developments

✅ In November 2025, Cargill launched enhanced poultry starter feed with optimized amino acid balance and micro-encapsulated nutrients for faster early growth. The formulation improves chick immunity and feed conversion ratios. This reinforces Cargill’s leadership in advanced U.S. livestock nutrition.

✅ In October 2025, Land O’Lakes Purina invested $27 million to expand its starter feed production capacity using precision milling and ingredient-traceability systems. The upgrade increases nationwide supply reliability. This strengthens Purina’s dominance in performance-driven starter feed solutions.

✅ In September 2025, ADM Animal Nutrition introduced new plant-protein-fortified starter feeds designed for improved digestion and reduced antibiotic reliance. The innovation supports cleaner, health-forward poultry production. This elevates ADM’s role in next-gen feed formulation.

✅ In August 2025, Kent Nutrition Group rolled out fortified starter feed blends with natural probiotics and improved pellet durability for better early-stage development. The update targets poultry and specialty livestock growers. This boosts Kent’s competitiveness in specialty U.S. feed markets.

Japan: Recent Industry Developments

✅ In November 2025, Marubeni Feed Co. launched premium starter feed for broilers using Japanese corn and enzyme-enhanced formulations to support early gut development. The innovation caters to Japan’s rising high-efficiency poultry farming needs. This strengthens Marubeni’s foothold in advanced feed solutions.

✅ In October 2025, Zen-Noh Feed invested ¥3.1 billion in upgrading its starter feed processing lines with precision blending technologies to improve nutrient uniformity. The investment enhances quality stability across regional farms. This reinforces Zen-Noh’s leadership in Japan’s livestock nutrition sector.

✅ In September 2025, Nosan Corporation introduced probiotic-enriched starter feed designed to reduce early mortality and support stronger growth. The formulation aligns with Japan’s shift toward antibiotic-free production. This elevates Nosan’s presence in functional feed innovation.

✅ In August 2025, Feed One Co. released next-generation starter feed with optimized energy density and heat-stable vitamins to support performance during Japan’s warm seasons. The update improves resilience and growth rates for young poultry. This strengthens Feed One’s role in high-efficiency feed development

Starter Feed Market: Drivers

The starter feed market is witnessing robust growth as livestock and poultry producers increasingly focus on improving early-stage animal nutrition for better growth and productivity. These feeds, formulated with high-quality proteins, vitamins, and minerals, support optimal weight gain, immunity development, and overall health of young animals. Rising demand for meat, dairy, and eggs globally is driving the adoption of scientifically formulated starter feeds. Advancements in feed technology and digestibility are enabling more efficient nutrient absorption and reduced feed wastage. Regulatory support and quality standards in animal nutrition are further boosting market growth.

Increasing awareness among farmers about the benefits of early-life nutrition in livestock and poultry is fueling demand for starter feeds. Integration of probiotics, enzymes, and natural additives in feed formulations is improving gut health and disease resistance in animals. E-commerce and direct distribution channels are making these feeds more accessible, especially in remote agricultural regions. Collaboration between feed manufacturers and research institutions is driving innovation in sustainable and high-performance starter feed solutions. With the growing focus on livestock productivity and food security, the starter feed market is poised for steady expansion.

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Starter Feed Market: Major Players

Thaliyan Group, Purina Animal Nutrition LLC, Cargill, Incorporated., Japfa, Noriture, Kalmbach Feeds, VITALAC, Lindner Show Feeds, Poulin Grain Inc., and Kent Nutrition Group.

Segment Covered in the Starter Feed Market:

By Type

Medicated starter feed dominates with 57% share, driven by disease prevention, growth promotion, and higher livestock productivity. Non-medicated feed holds 43%, preferred in organic and antibiotic-free production systems, catering to consumer demand for safer animal products.

By Ingredient

Corn leads with 28% share, supported by its high energy content and digestibility. Wheat accounts for 22%, used widely in ruminants and poultry. Soybean captures 20%, providing essential protein. Oats, barley, and other ingredients together hold 30%, contributing to balanced nutrition and feed versatility.

By Distribution Channel

Company stores dominate with 36% share, offering consistent supply and technical support. E-commerce holds 25%, driven by direct-to-farm deliveries and subscription services. Hypermarkets and supermarkets account for 20%, mainly in developed markets. Specialty stores and other channels capture 19%, catering to niche and organic livestock producers.

By Form

Pellets lead with 45% share, favored for uniform nutrient delivery and reduced wastage. Crumbles hold 30%, popular in poultry and young livestock. Other forms, including mash and blocks, account for 25%, used in specialty feeding systems.

By Livestock

Ruminants dominate with 28% share, driven by dairy and beef production needs. Swine account for 22%, supported by high growth rates and feed efficiency. Poultry, including broiler, layer, and breeder segments, collectively hold 35%, while aquatic and equine feed represent 15%, reflecting niche but growing demand.

By Nature

Conventional feed leads with 65% share, driven by cost efficiency and established supply chains. Organic feed holds 35%, supported by increasing consumer preference for antibiotic-free and sustainable livestock products.

Regional Analysis

North America – 32% Share

North America leads with 32%, driven by advanced livestock farming, high demand for medicated feed, and strong distribution networks across the U.S. and Canada. Regulatory frameworks encourage feed standardization.

Europe – 28% Share

Europe holds 28%, led by Germany, France, and the U.K. Rising organic feed adoption, livestock health regulations, and growth in poultry and ruminant sectors support the market.

Asia Pacific – 25% Share

Asia Pacific accounts for 25%, with China, India, Japan, and Southeast Asia driving growth due to rising livestock production and modernization of feed systems. E-commerce distribution is expanding rapidly.

Latin America – 8% Share

Latin America holds 8%, led by Brazil and Mexico. Growing commercial livestock farms and focus on high-yield feed formulations boost demand.

Middle East – 4% Share

The Middle East captures 4%, driven by intensive poultry and ruminant farming in GCC countries. Import dependence and urbanized livestock farms support growth.

Africa – 3% Share

Africa holds 3%, with South Africa, Egypt, and Nigeria leading adoption. Market growth remains gradual due to limited feed infrastructure and reliance on imports.

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