FTC cracking down on wellness industry marketing
There’s one social media ad I can’t seem to get away from. It’s a video montage of beautiful young people with great skin drinking some orange goop and promising a…
There’s one social media ad I can’t seem to get away from. It’s a video montage of beautiful young people with great skin drinking some orange goop and promising a…
Tim Castelli is the new VP of global advertising sales at Instacart. / Photo courtesy: Instacart Tim Castelli is the new vice president of global advertising sales at Instacart, as…
2022 proved to be an interesting year in the advertising, marketing and product compliance space in Canada. From changes to labelling requirements for foods and natural health products, amendments to…
CTO at Paulsen, a marketing agency that moves rural America. getty Talk to anyone about your work as a marketing professional and the conversation will likely steer toward traditional and…
The top advertising and marketing issues this year are largely focused on one theme: Protection. Marketers will need to be aware of various trends that could threaten their intellectual property …
This article highlights key tips, traps and trends for advertisers for the coming year. Though Canadian law is referenced, the concepts have global relevance. 1. Dark patterns The term “dark…
AI models such as ChatGPT, Midjourney and Lensa AI have taken the advertising world by storm in recent months. We asked five experts to respond to the rise of this…
Updates give dealers a comprehensive view of their local market and enable Meta advertising NEW YORK, Jan. 23, 2023 /PRNewswire/ — automotiveMastermind (aM), part of S&P Global Mobility and the…
Cloud News Wade Tyler Millward January 19, 2023, 10:37 AM EST Microsoft CEO Satya Nadella says in an online post that Microsoft will continue to hire…
getty As old tools for ad targeting dry up, marketers are getting savvy about owning relationships with consumers. Instead of reaching customers by banner ads or renting that reach on…