LIVIONA, MICH. — As the global pet market continues to evolve, Pet Supplies Plus (PSP) and Wag N’ Wash are building on sustained momentum to drive continued growth in 2026. According to the brands, following a year of double-digit growth, strategic franchise expansion and numerous national industry recognitions, both brands are positioned for another pivotal year.
Most recently, the pet retail franchises were recognized on Entrepreneur Magazine’s Franchise 500® list, reinforcing their position as leaders in the category. Marking a brand milestone, this year Wag N’ Wash made its debut on the coveted ranking at #458. For the 12th year in a row, PSP ranked as the highest-ranking pet retail brand on the list at #31.
“This recognition from Entrepreneur validates the continued growth and success of both Pet Supplies Plus and Wag N’ Wash,” said Chris Rowland, chief executive officer of PSP and Wag N’ Wash. “As we look ahead to 2026, we are well positioned for elevated growth as we focus on continuing to serve our neighbors and supporting our franchisees.”
Other key areas of growth for the brands in 2025 include:
- The brands signed more than 30 franchise agreements and opened 18 new stores, seven of which were in new markets
- During the second year of their partnership with TerraCycle®, they recycled more than 100,000 lbs. of pet product packaging
- Through nationwide adoption-based events and initiatives, they helped 28,546 dogs and cats find forever homes, surpassing their original goal of 20,000
- The brands became an independent entity, supporting accelerated franchise development, a simplified operational structure and a unified growth strategy
“Regardless of external challenges, both brands have proven they are strong investments as they continue to award franchise agreements and open more stores each year,” added Nick Russo, chief development officer of PSP and Wag N’ Wash. “Next year we’ll continue to accelerate our franchise development efforts while investing in long-term, sustainable growth.”
Looking ahead, PSP and Wag N’ Wash will continue their strong trajectory as pet spending is anticipated to increase at a compound annual growth rate of 4.96% for the next five years, according to the brands. Additionally, the pet retail franchises are on track to open more than 20 stores annually in the coming years.
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